
AWC
Angela Watson Coaching School
A five Day school for building An impactful and life changing Coaching Business.
AWC Coaching School Is Opening soon!
GET ON THE WAITING LIST FOR AWC 2025!
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Angela is a model of excellence for commitment and learning.
– Sue Knight, Author of NLP At Work

Learn How To Coach At Your Best
In A Way That Feels Good For All Involved
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‘Real’ Coaching
The difference between ‘real’ coaching vs coaching by numbers.
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Beginning & Ending
Easily begin and end sessions without feeling awkward.
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Tools & Models
Discover when tools and models are useful and when they are not.

Become an effective communicator
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Effective Listening
Increasing your impact and taking your coaching conversations to a whole new level.
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Intuitive Questions
A guide to questioning that enables you to coach anyone, anywhere.
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Solid Foundation
Going beyond tools and models and taking a deep look at the basics – your ‘come from’ .

The Path To Mastery
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Lifestyle First
Many coaches start a business then struggle to get any quality of life. Start with the lifestyle you want.
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Lifelong Learning
Seeing coaching as lifelong learning process towards developing your artistry.
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The Practicalities
Who with, where, and how you want to coach, matters.
Get access to coaching tips, insights, transformative principles and the wealth of knowledge I’ve accumulated after 16 years as a coach and teacher, and more than a decade of offering coach trainings and certifications. PLUS you’ll gain exclusive access to how coaching has helped me excel in competitive dog sports, and design a life I love!
The AWC Coaching School consists of:
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3 Days Live & In Person In Berkshire
In person 121 intensives to get you up and running and making an impact from day one.
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Personal Expert 121 Tuition
A co-created learning experience with outcomes and materials designed together.
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6 x 60 minute Zoom calls.
Mentoring & Supervision calls with Angela focused on growing your confidence and impact.

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Don’t Expect
- Rafts of 10 step processes to learn by rote.
- THE model of coaching.
- The HOW TO’s of sales and marketing.
- A workshop design working towards prescribed outcomes.
- Reams of paperwork or hefty training manuals.
- A corporate hotel or stuffy ‘therapy’ room
- Accreditation or certification with ICF, ILM or any other professional body.

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Do Expect
- To show up as fully present and open minded as possible.
- To be curious & ask questions
- To go with the flow
- To be an explorer, not a researcher
- To be open to feedback
- To take a light approach to learning
- Breathing space to reflect on your current model of the world
- To be surrounded by sheep, horses, chickens, and dogs.
- To laugh a lot.

Where
Berkshire, in person, in the Training Barn, at The Paddock.
When
On demand. 3 consecutive days between Monday & Friday (April – November), or Monday to Sunday (November – April)
Who is this a great fit for?
Anyone who works with people and wants to make more of a consistently positive difference in their lives. This non-certification training in the art and science of transformative coaching is designed to take anyone, at any level of experience to their next level and beyond.
Number of places
Limited to 10 x private 121 intensives per year.
About The School
It seems as if too many coaches start a business and then struggle to get any quality of life out of the machine they’ve set in motion. I know I struggled with this too. And it doesn’t need to be this way.
There are so many workshops telling you to ‘do what you love’. But in my experience, this can be a major mistake, and can keep some coaches going round and round in circles for decades. Why? Because there’s something that matters every bit as much as ‘what we do’ – and that’s ‘how we do it‘ – our lifestyle.
I’ve helped empower thousands of coaches, across a range of industries, for many years now, and after many requests I am going to share everything I know. All the tips, ideas, insights, processes, impact-building coaching principles as well as the teachings which have had a positive impact on the quality of my own life.
I’m Angela Watson, and I’m leading this 6 month coaching school for new coaches and those who really want to work more impactfully and elegantly in a lifestyle friendly way. Coaching has been a passion of mine for 16 years, and teaching coaching for over a decade. Coaching has been one of the things I’m most grateful to have learned, and subsequently taught in my whole life. Over the years I’ve seen more and more coaches graduating from various coaching schools around the world. And I want these coaches to be successful not only in their impact, but in building a sustainable quality of life for themselves and their loved ones.
I’ve learned from the very best coaches and mentors in the world. My approach to life and work changed radically when my own coach, Alex Baisley, said ‘create the lifestyle you want first, and back your business into that, not the other way round’, which has allowed me to build this Coaching School at The Paddock.
